The Antwi Group is seeking an organized, articulate, detail-oriented, and highly professional Public Relations Coordinator to join our Corporate Communications & Public Relations Department.
Working under the direction of the Director / Manager of Corporate Communications & Public Relations and Public Relations Manager, the Public Relations Coordinator will support day-to-day public-relations, media-relations, publicity, corporate-communications, and event-communications activities across The Antwi Group and its businesses.
The Coordinator will help maintain media contacts, coordinate press inquiries, prepare and distribute approved press materials, schedule interviews, organize press kits, monitor media coverage, maintain communications calendars, support publicity campaigns, coordinate media activities surrounding events and launches, and maintain accurate PR records.
The position may support communications involving corporate developments, music and entertainment projects, media productions, business launches, partnerships, executive appointments, community initiatives, events, and other approved company activities.
This role requires excellent organization, written and verbal communication, attention to detail, professionalism, discretion, follow-through, and the ability to coordinate multiple communications activities simultaneously.
Key Responsibilities
- Support day-to-day public-relations activities.
- Maintain organized media-contact databases.
- Assist with media outreach.
- Coordinate approved press-release distribution.
- Help prepare media pitches.
- Receive and document media inquiries.
- Route media inquiries to appropriate personnel.
- Schedule interviews and media appearances.
- Prepare interview schedules and logistics.
- Help assemble media briefing materials.
- Maintain press kits and approved media assets.
- Monitor relevant media coverage.
- Prepare media-coverage summaries.
- Maintain communications and publicity calendars.
- Support company announcements.
- Coordinate media activities for approved events.
- Help organize press conferences and media briefings.
- Support entertainment and music publicity activities.
- Maintain records of media outreach.
- Track press-material approvals.
- Help maintain journalist and publication information.
- Coordinate approved photographs, biographies, fact sheets, and other media materials.
- Assist with communications reporting.
- Support crisis-communications administration when assigned.
- Coordinate with Marketing and Content & Media Production regarding approved assets.
- Maintain organized PR files and archives.
- Protect confidential and embargoed company information.
Media Contact Management
The Coordinator may help maintain information involving:
- Journalist
- Publication
- Media organization
- Coverage area
- Contact information
- Relevant interests
- Previous communications
- Preferred contact method
- Notes
Media-contact information should only be used for legitimate professional communications.
Media Outreach Support
The Coordinator may assist with:
- Press-release distribution
- Media pitches
- Interview invitations
- Event invitations
- Media advisories
- Approved company announcements
- Follow-up communications
Outreach should be targeted toward appropriate journalists and publications.
Media Inquiries
Incoming inquiries may be recorded with:
- Journalist
- Publication
- Contact information
- Topic
- Questions
- Deadline
- Requested spokesperson
- Date received
- Assigned communications personnel
- Response status
The Coordinator should not independently provide official company statements unless specifically authorized.
Press Release Support
Responsibilities may include:
- Formatting approved releases
- Confirming distribution lists
- Preparing supporting assets
- Scheduling approved distribution
- Maintaining final copies
- Recording publication dates
- Tracking resulting coverage
All releases should receive required approvals before distribution.
Media Pitch Support
The Coordinator may help research appropriate journalists and publications for stories involving:
- Company developments
- Business launches
- Partnerships
- Executives
- Music
- Entertainment
- Media productions
- Technology
- Community initiatives
- Events
- Other approved subjects
Interview Coordination
Responsibilities may include:
- Scheduling
- Calendar coordination
- Confirming participants
- Providing approved logistics
- Coordinating locations
- Virtual meeting setup
- Preparing briefing materials
- Confirming deadlines
- Maintaining interview records
Media Briefing Materials
The Coordinator may help assemble materials containing:
- Publication information
- Journalist information
- Interview topic
- Schedule
- Approved company background
- Key messages
- Talking points
- Relevant facts
- Supporting materials
Content should be reviewed by appropriate Communications personnel before use.
Press Kits
The Coordinator may help maintain press kits containing approved:
- Company overview
- Press releases
- Executive biographies
- Artist or project biographies
- Fact sheets
- Photographs
- Logos
- Project information
- Contact details
- Relevant links
Only current and approved materials should be distributed.
Media Assets
Working with Content & Media Production, Marketing, and Graphic Design, the Coordinator may organize:
- Executive photographs
- Company photographs
- Artist photographs
- Logos
- Project images
- Videos
- Graphics
- Other approved press assets
Usage restrictions and approvals should be respected.
Media Monitoring
The Coordinator may monitor approved sources for coverage involving:
- The Antwi Group
- Company businesses
- Executives
- Artists
- Projects
- Partnerships
- Events
- Relevant industry developments
Important coverage should be forwarded to appropriate Communications personnel.
Coverage Tracking
Coverage records may include:
- Publication
- Journalist
- Date
- Article or segment
- Subject
- Relevant company or project
- Link or reference
- Follow-up requirement
Publicity Calendar
The Coordinator may help maintain dates involving:
- Announcements
- Press releases
- Interviews
- Events
- Media appearances
- Launches
- Music releases
- Productions
- Partnerships
- Executive appearances
- Other communications activities
Entertainment & Music Publicity
For approved music and entertainment activities, the Coordinator may help organize publicity involving:
- Artists
- Releases
- Recording projects
- Videos
- Productions
- Events
- Media appearances
- Interviews
- Press materials
All publicity should respect contractual requirements, release schedules, approvals, and confidentiality.
Event Communications
The Coordinator may support:
- Press conferences
- Media briefings
- Launch events
- Industry events
- Community events
- Company events
- Executive appearances
- Music and entertainment events
Responsibilities may include:
- Media invitations
- RSVP tracking
- Media credentials
- Press materials
- Interview schedules
- Press areas
- Approved media assets
- Post-event follow-up
Media Credentials
When appropriate, the Coordinator may help maintain:
- Journalist name
- Media organization
- Contact information
- Credential status
- Event access
- Interview requests
- Special requirements
Access decisions remain with authorized Communications, Event, Security, and company personnel.
Corporate Announcement Support
The Coordinator may assist with communications surrounding:
- New businesses
- New services
- Partnerships
- Expansion
- Executive appointments
- Corporate milestones
- Community activities
- Events
- Major projects
Communications Calendar
The Coordinator may help maintain:
Activity → Responsible Person → Draft Date → Approval Date → Release/Event Date → Status
This helps coordinate communications across multiple departments.
Crisis Communications Support
During significant incidents, the Coordinator may assist with:
- Logging media inquiries
- Maintaining journalist contact information
- Distributing approved statements
- Monitoring coverage
- Scheduling briefings
- Organizing approved updates
- Maintaining communications records
The Coordinator should not independently speculate about an incident or provide unauthorized information.
Communications Records
The Coordinator may maintain:
- Press releases
- Media pitches
- Media inquiries
- Interview schedules
- Press kits
- Media lists
- Coverage records
- Event materials
- Approval records
- Communications calendars
- Other appropriate PR documentation
Confidentiality & Embargoes
The Coordinator may receive advance information involving:
- Business launches
- Partnerships
- Executive appointments
- Music releases
- Artists
- Productions
- Clients
- Events
- Strategic initiatives
- Other company developments
Embargoed or unreleased information must remain confidential until authorized for public release.
Ethics & Professional Standards
The Public Relations Coordinator is expected to maintain:
- Accuracy
- Integrity
- Professionalism
- Confidentiality
- Respect
- Sound judgment
- Appropriate transparency
The Coordinator should never knowingly distribute materially false or misleading company information.
Cross-Department Collaboration
Corporate Communications & Public Relations Leadership — PR assignments, approvals, and strategy.
Executive Leadership — approved announcements and media activities.
Marketing / Social Media / Graphic Design — promotional communications and creative assets.
Content & Media Production — photography, video, and press assets.
Legal & Business Affairs — legally sensitive communications.
Business Development — partnership and expansion announcements.
Human Resources — appropriate organizational communications.
Research & Business Intelligence — supporting market and industry information.
Project Management — communications surrounding major launches and projects.
Security & Safety — event access and significant incident communications.
Qualifications
- Associate or bachelor’s degree in Public Relations, Communications, Journalism, Marketing, English, Business, or a related field preferred.
- Previous public-relations, communications, media, publicity, event, administrative, or related professional experience preferred.
- Strong written and verbal communication skills.
- Excellent organizational abilities.
- Strong attention to detail.
- Professional telephone and email communication skills.
- Ability to manage multiple schedules and deadlines.
- Strong computer and productivity-software skills.
- Ability to work professionally with media representatives and company personnel.
- Strong follow-through.
- Ability to work effectively under time-sensitive conditions.
- Professional judgment and discretion.
- Ability to maintain confidential and embargoed information.
Preferred Skills
Experience or education involving any of the following is a plus:
- Public relations
- Media relations
- Corporate communications
- Journalism
- Entertainment publicity
- Music publicity
- Media monitoring
- Event coordination
- Press releases
- Media databases
- Communications administration
- Social media
Experience or academic interest in music, entertainment, media, technology, digital services, or creative industries is a plus.
Professional Expectations
The successful candidate should demonstrate:
- Professionalism
- Organization
- Communication
- Accuracy
- Reliability
- Diplomacy
- Confidentiality
- Accountability
- Attention to detail
- Initiative
- Strong follow-through
Career Development
A potential career path may include:
Public Relations Coordinator → Public Relations Specialist / Senior PR Coordinator → Public Relations Manager → Director / Manager of Corporate Communications & Public Relations
Employees may also develop toward Corporate Communications, Entertainment Publicity, Media Relations, Event Communications, Executive Communications, or Corporate Affairs.
Confidentiality
The Public Relations Coordinator may have access to unreleased announcements, media strategies, executive information, artists, clients, productions, partnerships, events, legal matters, communications plans, and other confidential company information.
Such information must only be accessed, used, and shared for legitimate authorized company purposes.
Location
Poconos, Pennsylvania
The position will primarily involve office-based communications work but may also require attendance at studios, productions, interviews, press events, conferences, company events, partner locations, or other approved business settings.
Media deadlines, events, launches, interviews, productions, or significant communications matters may occasionally require travel, evening, weekend, holiday, or irregular-hour availability.
Employment Type
Full Time
Department
Corporate Communications & Public Relations
Reports To
Director / Manager of Corporate Communications & Public Relations / Public Relations Manager
About The Antwi Group
The Antwi Group is a growing organization operating across creative, entertainment, media, and related business sectors. Our teams bring together creative talent, technical expertise, management, financial discipline, technology, production, operations, and business development to build projects and opportunities designed for long-term growth.
Application
Interested candidates should submit an application outlining their education or training, public-relations, communications, media, publicity, event, administrative, or related professional experience and other relevant qualifications.
Applicants may also be asked to provide a résumé/CV, professional references, and writing or communications samples that the applicant is legally permitted to share.
Candidates with developing professional PR experience may be considered if they demonstrate strong communication, organization, professionalism, reliability, attention to detail, discretion, and a willingness to learn.
Applicants should not submit confidential media lists, unreleased announcements, embargoed materials, client or artist information, proprietary PR strategies, internal communications, or other confidential materials belonging to current or previous employers, clients, artists, or business partners.
The Antwi Group is an equal opportunity employer. We consider qualified applicants without regard to characteristics protected by applicable law.